When it comes to saving money on drinks, timing is everything. Most bars offer either an early-evening cocktail hour or discounted late-night specials, but the better deal depends on your drinking preferences, social plans, and budget. By understanding the differences—and knowing how to combine them with other money-saving strategies—you can decide which option gives you more for less.
The Case for Cocktail Hour
Cocktail hour, typically running from 4 PM to 7 PM, is designed to bring in customers after work but before the dinner rush. The discounts often include a wide variety of cocktails, wines, and beers, along with small plate food specials. This is a great option if you want a relaxed atmosphere, earlier hours, and the chance to enjoy premium drinks for less. Many upscale bars and restaurants also feature exclusive craft cocktails during this time, which can be a steal compared to their full price later in the night.
The Case for Late-Night Specials
Late-night specials—usually starting after 9 or 10 PM—cater to the night owl crowd. These deals often focus on beer pitchers, well drinks, and select cocktails, with pricing sometimes even lower than happy hour. Some bars add in food discounts to keep patrons around until closing. This is ideal for those who prefer a more energetic, social atmosphere and don’t mind a smaller drink selection in exchange for steeper discounts.
Cost Comparisons
On average, cocktail hour tends to offer more variety and higher-quality drink options, but with smaller discounts (10–30% off). Late-night specials often have fewer options but can cut prices by 40–50%. Your savings will also depend on your food purchases—cocktail hours may include half-price appetizers, while late-night menus might feature budget-friendly comfort foods.
Stacking Savings for Maximum Value
Regardless of which time slot you choose, you can save even more by using a reward-earning payment method. Purchasing a gift card before heading out allows you to instantly earn rewards on your spending. For example, you could earn cashback with a Chili’s gift card before visiting for an early-evening happy hour or get rewards with a Buffalo Wild Wings gift card for a late-night wing and beer special. Using Fluz ensures you maximize your savings on top of the bar’s existing discounts.
How to Decide
If you value premium drinks, an earlier start, and a quieter setting, cocktail hour may be your best bet. If you’re more interested in stretching your dollar with steeper discounts and a lively crowd, late-night specials might win. The key is to align your choice with your budget, your social plans, and the kind of night you want to have.
The Bottom Line
Both cocktail hour and late-night specials have their advantages, but the real win comes from knowing when—and how—to make the most of them. By pairing the right time slot with reward-earning strategies, you can enjoy your drinks and food for significantly less without sacrificing quality or experience.
